Kudos
Kudos is a personal finance platform that helps users maximize credit card rewards and make smarter spending decisions. Rather than feeling like another fintech product, Kudos wanted to feel like a trusted friend. We explored dozens of mascot concepts before developing a playful dog character and a visual identity that balanced approachability with clarity.
AGENCY
Slope
DESIGN & DIRECTION
Mary Rabun, Chao Wang
PROJECT MANAGEMENT
Catherine Anderson
3D & Motion
Cathy Xiao